Borealis, a leading provider of innovative solutions in the fields of polyolefins, base chemicals and fertilizers, announces the launch of a new portfolio of polypropylene compound grades composed of post-consumer recycled (PCR) and virgin content conceived for interior, exterior and under-the-bonnet (UTB) automotive applications. Developed and produced in Europe for Borealis' European partners and customers, the three new Daplen™ grades are value-added solutions that will enable the automotive industry to fulfil the need for materials with enhanced sustainability whilst ensuring performance on par with virgin materials.
Over the past decade, sustainability has been - and will continue to be - an increasingly important driver of innovation in the automotive industry. As players along the entire supply chain rethink and reshape their approach to value creation, Borealis is using its innovation expertise to deliver high-quality, high-end grades which help OEMs and Tier One suppliers achieve two major goals at once. Firstly, the new Daplen grades are designed to offer improved sustainability whilst continuing to ensure process performance and cost efficiency at a level on par with virgin materials. In addition, they help meet rising end-user demand for materials and applications with enhanced environmental sustainability, a trend that is especially pronounced in European markets. This trend is also reflected through other important stakeholders, like European policymakers, aiming to increase recycling targets on the European continent. By complementing its sustainable product portfolio of lightweight and natural fibre solutions with these PCR Daplen grades, Borealis is demonstrating the company’s commitment to playing an active role in reaching societal and environmental goals.
As a pioneering raw materials supplier, Borealis is among the first leading polypropylene (PP) suppliers to launch a portfolio of PP compound solutions with PCR content for the automotive industry. Satisfying the increasing demand for recycled PP materials exhibiting the same superior material characteristics as virgin materials, the early origins of these new grades are found in a collaborative development project with an OEM partner. "Thanks to cooperation and the close connection we have established with our partners over the years, we have been able to develop these new Daplen grades,” explains Harald Hammer, Borealis Vice President of Engingeering Applications. “They will support OEMs and Tier 1 suppliers in their efforts to increase the use of recycled materials, whilst at the same time not compromising on material characteristics."
There are three new innovative compound grades with PCR content:
For the time being, the three new Daplen grades are being produced, launched and marketed solely in Europe. So far the procurement of recycling content grades from leading virgin raw material suppliers for OEMs and Tiers has not been trivial; sustainable sourcing – product at right price, with consistent quality and quantity, with reduced environmental impact and safe to use – has been challenging. With the launch of the PCR Daplen portfolio, Borealis’ customers and partners can rely on the availability of ready-made, high-end grades of consistent high quality.
Borealis’ mission "Value Creation through Innovation" means utilising expertise to provide innovative solutions that contribute to the sustainability challenges in the automotive market. Waste avoidance and recycling are two of these core global challenges, and Borealis engages and innovates with important value chain stakeholders to address materiality issues. Because plastics are simply too valuable a resource to discard after use, they should be recycled into new products. The new Daplen grades are a prime example of how to better use natural resources and reduce waste by combining PCR and virgin material to produce high-end grades with long-term quality consistency.
"We see a clear trend towards the use of recyclates together with virgin materials," explains Jost Eric Laumeyer, Borealis Global Marketing Manager Engineering Applications. "Today, answering the call for materials with increased sustainability and increasing resource efficiency is no longer an aspiration, but a business imperative for the automotive industry."
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For further information please contact:
Virginia Mesicek
External Communications Manager
Tel. +43 (0)1 22 400 772 (Vienna, Austria)
e-mail: virginia.mesicek@borealisgroup.com
For over 50 years, Borealis has been a leading supplier of advanced polyolefin plastics for engineering applications in the automotive industry and for household appliances. Thanks to its unique and proprietary Borstar® technology, Borealis provides a large portfolio of innovative products and services which create real value for customers and partners around the world. Innovative automotive solutions include materials for exterior, interior and under the bonnet applications, such as bumpers, body panels, trims, dashboard, door cladding, climate control units, air intake manifolds as well as battery cases. The appliance product range includes materials for small appliances and white goods, from coffeemakers to refrigerators and beyond. Borealis offers advanced polypropylene solutions which make engineering applications lighter, more energy efficient, robust and visually appealing.
Borealis is a leading provider of innovative solutions in the fields of polyolefins, base chemicals and fertilizers. This year, the company celebrates its 20th anniversary. With headquarters in Vienna, Austria, Borealis currently employs around 6,400 and operates in over 120 countries. It generated EUR 8.1 billion in sales revenue in 2013. The International Petroleum Investment Company (IPIC) of Abu Dhabi owns 64% of the company, with the remaining 36% owned by OMV, the leading energy group in the European growth belt. Borealis provides services and products to customers around the world in collaboration with Borouge, a joint venture with the Abu Dhabi National Oil Company (ADNOC).
Building on its proprietary Borstar® and Borlink™ technologies and 50 years of experience in polyolefins, Borealis and Borouge support key industries including infrastructure, automotive and advanced packaging.
The Borouge 3 plant expansion in Abu Dhabi will be fully operational in 2014. Borouge 3 will deliver an additional 2.5 million tonnes of capacity when fully ramped up, bringing the total Borouge capacity to 4.5 million tonnes. Borealis and Borouge will then have approximately 8 million tonnes of polyolefin capacity.
Borealis offers a wide range of base chemicals, including melamine, phenol, acetone, ethylene, propylene, butadiene and pygas, servicing a wide range of industries. Together with Borouge the two companies will produce approximately 6 million tonnes of Base Chemicals in 2014.
Borealis also creates real value for the agricultural industry with a large portfolio of fertilizers. The company distributes approximately 2.1 million tonnes per year. This volume will increase to more than 5 million tonnes by the end of 2014.
Borealis and Borouge aim to proactively benefit society by taking on real societal challenges and offering real solutions. Both companies are committed to the principles of Responsible Care®, an initiative to improve safety performance within the chemical industry, and contribute to solve the world's water and sanitation challenges through product innovation and their Water for the World™ programme.
For more information visit:
www.borealisgroup.com
www.borouge.com
www.waterfortheworld.net
Borstar is a registered trademark of the Borealis Group.
Daplen, Borlink and Water for the World are trademarks of the Borealis Group.
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Media representatives can reach our media desk during work days in Austria between 8.30 a.m. and 17.00pm (CET) via email: media@borealisgroup.com or telephone: +43 122 400 899.
Virginia Wieser
Senior Manager, Corporate Communications, Brand & Reputation
+43 1 22 400 772